Kawaii, a word that translates to "cute," is an integral part of Japanese culture. The extent cuteness plays a part in Japanese culture is beyond what many Western cultures are accustomed to.

Cosplay costumes which originated from Japan are really popular and are also being designed by many major countries such as USA and UK these days. Cosplay costumes were initially designed for the anime characters and now even the western cultures have started adopting the cosplay culture. The only difference is that the westerners use science fiction characters and other popular characters from movies such star trek and so on to design their costumes.